How To Use Analytics To Decide What Content To Repurpose

How much repurposing potential is trapped in your content archives, waiting for you to tap into it?

There might be more than you think. But even if you were to start tapping into it, which piece should you repurpose first? In other words, which one struck such a chord with your audience that it’s almost guaranteed to do well again if you revived it and gave it a fresh coat of paint?

In this week’s episode I talk about how to do just that. We cover how to use analytics from multiple sources to quickly figure out your most popular past content, plus the other things you need to take into consideration before choosing your sure-fire winner.

I talk about:

• Detecting which of your past content is almost guaranteed to do well if you were to repurpose it today
• How to combine insights from website and social media analytics to find your best repurposing opportunities.
• The single biggest sign that you should repurpose a post that analytics can’t tell you

If you want more information or to read the blog post for this episode, go to: content10x.com/50