How to Repurpose a White Paper or Research Report into a Webinar

How can you get more people to engage with the findings in your white paper or research report?

Downloadable PDFs are a brilliant way to boost your credibility and showcase industry expertise, but even the most awesome research report can struggle to connect with a wide readership. Repurposing it into a more accessible format, like video content, is a fantastic way to ensure your report gets the exposure it deserves.

In this episode, I share the whats, whys, and hows behind repurposing your research report into a webinar. Tune in to find out how these two professional, thought-leadership style content can work together to generate more interest in your findings and get more ROI from your report.

Find out:

• What a webinar is and the different styles
• Using your research report to plan a webinar that suits you
• The tech side of recording a webinar

Important Links & Mentions

• Repurposing Webinars with Louise Brogan: https://www.content10x.com/repurposing-webinars-with-louise-brogan/
• The Infinite Dial: https://www.edisonresearch.com/the-infinite-dial-2021-2/
• The Treasury Recruitment Company, Key Insights from the Global Treasury Salary Survey: https://treasuryrecruitment.com/podcasts/episode-185-key-insights-from-the-global-treasury-salary-survey/
• My book: Content 10x: More Content, Less Time, Maximum Results

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